New Study Reveals Texas’ Favorite Music Genres

Some say rock is dead but I think we all know that's definitely not true. If there was ever any doubt about what Texans blast in their trucks, crank in their garages, or scream along to at festivals, the data just settled it.

Rock is officially the most-searched music genre in Texas!

A new study conducted by historically themed Swedish metal band Sabaton analyzed 12 months of Google Keyword Planner data to determine which genres Texans are most interested in exploring. The results show that when it comes to online searches, Texas keeps it loud.

Rock Leads Texas Music Genre Rankings

According to the study, rock pulled in 29,631 total searches, earning the top spot statewide.

Country followed in second place with 22,154 searches, reinforcing its deep roots in Texas culture. But despite country’s long-standing association with the Lone Star State, rock ultimately took the crown.

While rock leads the pack, other genres still show strong interest across the state.

Country ranks second with 22,154 searches. R&B and soul take third with 17,268 searches and Electronic and dance music place fourth with 14,152 searches. Finally, Pop music rounds out the top five with 13,903 searches.

Even classical, Latin, metal, and gospel/Christian music all made the top ten- showing just how diverse Texas music taste really is.

Metal Lands in the Texas Top Ten

Metal claimed the eighth spot with 5,612 searches, proving that heavy music still has a loyal following here.

Texas even has its own subgenre known as Texas Metal, which emerged in the late 80s and early 90s and helped shape the state’s heavier sound.

Pär Sundström, co-founder, manager, and bassist of Sabaton, said the results were meaningful.

It’s fantastic to see both rock and metal ranking so highly in these search results. Texas has always been a stronghold for rock music, with its rich history of producing legendary bands that shaped the sound of modern music.

Texas has always had a complicated, loud, and proud relationship with music.

Country may be stitched into the cultural identity. Latin influences run deep. R&B and gospel have strong historical ties. But when Texans go searching for something to listen to next, it's good to know that rock's not dead!