Taco Bell Will Start Delivery Service This Year
Taco lovers rejoice! Taco Bell will start delivering this year.
Ever been hungry late at night, unable to drive and you find yourself begging your friends to either drive you to Taco Bell or else you'll get an Uber to make it happen? Well, I call that a typical Saturday night for most of my friends, but Taco Bell may finally be listening to all your drunken cries.
Taco Bell has been focusing lately on changing up the breakfast world with their new breakfast items, but now they want to spice up the delivery world as well. In an interview with Nations Restaurant News, CEO Brian Niccol discussed the option of adding delivery to their stores. Here's what Niccol had to say about the idea:
"Even though it’s the No. 1 request from consumers, we have to make sure we can give them an experience that’s consistent with Taco Bell, and that’s what we’re working through," said Niccol in his interview with NRN. "We have to figure it out, and I can tell you right now we don’t have it figured out."
The big issue right now is to figure out how to keep the food fresh, warm and still in the same delicious state you get it in at Taco Bell. How will you make the chips stay crunchy, the burritos warm and items with hot and cold ingredients from just turning into a room temperature mess? These are the questions Taco Bell's people are looking at and figuring out before they decide they will go through with the delivery service.
The good news is that the people (would you call them researchers?) at Taco Bell are working hard to try and solve these issues for their loyal fans. CEO Brian Niccol did promise Taco Bell patrons that "some form of delivery will be in test by late this year."
Sadly, we still have no confirmation of the taco emoji happening.