The leading frozen Mexican food manufacturer in the U.S., Ruiz Foods, has named Frisco, Texas as its new unified headquarters.

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Since its founding in 1964 by Fred and Louis Ruiz, this family-run powerhouse has delighted palates nationwide with favorites like burritos, enchiladas, and the roller-grill star, Tornados.

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Despite the shift, Ruiz Foods isn't severing ties with California entirely, keeping its main manufacturing plant in Dinuba.

The company's CEO, Dan Antonelli, underlines that a central location in the country, like Frisco, facilitates easier access to facilities, improved customer reach, and a broader pool of talent in a bustling metropolis.

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Frisco’s reputation as a city balancing a vibrant business scene with a high quality of life hasn't escaped the company's attention.

This Texas hotspot is quickly becoming the chosen destination for large-scale businesses looking for the ideal operational center. According to Kim Ruiz Beck, the Chairman of Ruiz Foods, this transition marks a significant step toward the company's long-term goals and industry growth.

Ruiz Foods joins a swelling number of companies, including another Hispanic food company, a paint manufacturer, and a national homebuilder, relocating their corporate homes to Texas.

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In fact, Texas was the prime destination for one-way U-Haul traffic in 2022.

This development not only promises more jobs in Texas but also brings joy to fat Circle K grill foodies.

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