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Texas Car Dealership Brings In Sales With All-Woman Crew

Men need to start making the sandwiches for these women. Victory Auto Smart has been open since January, but have created a unique approach to the dealership with their all female crew.

“I don’t think it was ever done on purpose … I think it just worked,” said Jessika Peinkofer, sales manager at Victory. “We bring a more positive atmosphere. Women, nine out of 10 times, are a little happier and more enthusiastic.”

With just three women running the dealership, sales have been doing great and no one is questioning where the men are. Customers do show some shock when they see the all woman crew, but the women are quick to prove their knowledge and gain the customers trust. Relationships are what make sales and these women are helping customers open up about questions they have, instead of feeling stupid for not being sure about a purchase.

[chron]

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